Porsche Center Saigon - Where heritage and contemporary inspiration converge
Source: ELLE Vietnam, 01-2022, Doan Truc
Within Porsche's futuristic space, the legendary designs of German sports cars exude a special allure, like masterpieces placed in their own exhibition space.
Tamminh-light and XAL are proud to provide premium lighting solutions for Porsche Center Saigon .
“Destination Porsche” is the new architectural concept for Porsche Centers worldwide, reflecting the brand's heritage and pioneering spirit of innovation.
As the first complex in the Asia Pacific region built according to the new “Destination Porsche” corporate identity, the newly launched Porsche Center Saigon in District 7, Ho Chi Minh City, has become an ideal destination for brand enthusiasts in particular and the car-loving community in general. Customers who come here step into an interactive exhibition space, where you can admire, experience and listen to the story of each car line, and at the same time be connected and consulted to choose a car model that suits your style.
The glass material surrounding the exterior of the Porsche Center Saigon helps to expand the space, creating an inviting and eye-catching atmosphere at the entrance. Through the large windows, customers can observe the inside of the showroom – similar to looking into the open kitchens of a high-end restaurant. Meanwhile, the dynamic racing tracks subtly recreate Porsche's heritage and victories in sports car racing. In particular, this is also the first project in the automotive industry in Vietnam to achieve LEED Gold (Leadership in Energy and Environmental Design) certification – one of the steps demonstrating the brand's commitment to sustainable development.
Porsche Center Saigon is designed with a focus on a customer-centric approach. Instead of being designed as a static “exhibition”, the expandability of the modular system allows the center to be easily customized to suit needs and future trends. In addition, with many spaces and spacious lounge areas, the concept of “community” – one of Porsche's core values – is emphasized to create a place for giao lưu, connecting and sharing lifestyles for connoisseurs when coming here.
With a total floor area of 13,000m2, the new Porsche Center Saigon includes a display area with a capacity of more than 20 car models, working offices, and a large-scale parking lot in both the basement and upper floors of the building. The center is also designed with a high-tech body repair and paint shop, a service center, and a Porsche-certified technical training center to enhance interaction and practice to ensure the highest quality of service for customers.
Surpassing the prototype of a typical car showroom, Porsche Center Saigon with a variety of functional areas is also an interesting destination for all those who love sports cars in general and the Porsche brand in particular.
While preserving heritage values, the spirit of modernity is also thoroughly exploited by Porsche. Customers can fully experience the brand through connectivity platforms such as large screens and interactive solutions that combine the real and digital worlds. In particular, as one of the leading units in the electric mobility era in Vietnam, Porsche Center Saigon is also equipped with high-performance AC and DC charging stations for hybrid (PHEV) and pure electric (BEV) models such as the Porsche Taycan.
